Free Wi-Fi Is Now Table Stakes For Airlines. Being on Boomerang Is Next.
A few years ago, free in-flight Wi-Fi was a differentiator. Today, it’s table stakes. When American Airlines recently announced free Wi-Fi, it followed a clear industry pattern already set by carriers like Delta, JetBlue, and others. What was once a premium perk has become an expectation. Charging passengers to stay connected no longer feels competitive, …



