What We Learned Asking New Yorkers About the Things They’ve Lost, And Whether They Ever Got Them Back

Losing something shouldn’t be the end of the story. So, we took Boomerang to the streets of New York City to ask people one simple question:

“What’s something you’ve lost… and did you ever get it back?”

The answers were honest, emotional, and surprisingly universal. Everyone had a story. And most of those stories ended the same way: “No… I never saw it again.”

Phones left at concerts.
Wallets dropped in taxis.
Backpacks forgotten in airports.
Sentimental items that still live in memory.

🎥 Watch the Street Interview Video

What These Conversations Revealed

People don’t just remember the thing they lost.
They remember the moment they realized it was gone and the way the companies they left their items at responded. 

The panic.
The frustration.
The helplessness.
The letdown. 

But when someone does get their item back, that moment flips entirely.


Relief.
Gratitude.
Surprise.
A renewed belief that the world is still a decent place.

#FoundOnBoomerang

Andrew Diep-Tran

Marketing Team, Boomerang