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Boomerang vs Lost Returns

Lost Returns has offered lost and found to hotels, venues and travel since 2009, with a free plan and a call center behind it. Boomerang takes a software-first approach.

The short answer

Lost Returns pairs its software with people: a branded call center, live outbound calls and shipping supplies, with a free Standard plan. Boomerang automates the guest side with AI matching, updates at every step and an AI support agent, and adds analytics and KeepSafe. Boomerang offers multiple revenue-share opportunities, and partners on average earn back upwards of 25% of their annual contract value every year.

Boomerang may suit you if

  • You want fewer calls in the first place, not just someone to answer them
  • You run several venues and want them in one account
  • You want return rate, staff activity and revenue in one place

At a glance

Boomerang and Lost Returns at a glance
FeatureValueBoomerangLost Returns
Pricing modelValuePartnerBoomerangAnnual venue subscription. Guests pay fair shippingLost ReturnsFree Standard plan, Premium at $199 a year, Enterprise by quote
AI item intakeValuePlatform wideBoomerangAI turns a simple description and a photo into a logged itemLost ReturnsNot listed
MatchingValuePlatform wideBoomerangAI matching on photos, descriptions, dates, locations and venue context, confirmed by staff and then by the guestLost ReturnsAI inventory matching, including across locations
Guest updatesValueGuestBoomerangCo-branded emails at every step, a guest account and Boo, an AI support agent, 24/7Lost ReturnsBranded call center, 24/7, with live outbound calls
Dedicated guest accountValueGuestBoomerangA dedicated guest account where guests sign in, manage their claim, take actions and see details. We have invested in it, and we keep investingLost ReturnsNot listed
Dedicated guest appValueGuestBoomerangComing soonLost ReturnsNot listed
Friendly, modern UI/UXValuePlatform wideBoomerangA friendly, modern interface for busy venue teams and for guestsLost ReturnsNot listed
Apple Find MyBoomerang exclusiveValuePlatform wideBoomerangTrue Apple Find My integration, approved by AppleLost ReturnsNot available
Claim fraud protection
More about this feature
ValuePlatform wideBoomerangStaff and guest double verification, a verified guest email, and private inventoryLost ReturnsNot listed
Activity feed and audit logValuePlatform wideBoomerangActivity history and audit trail on every item and claim, with who and when for every edit, move and decisionLost ReturnsNot listed
Internal notesValuePartnerBoomerangInternal notes with rich text, attachments and pinning on every itemLost ReturnsNot listed
In-built guest messagingValueGuestBoomerangInfo requests from the portal, co-branded emails, and Boo, an AI support agent, 24/7Lost ReturnsBranded call center, 24/7, with live outbound calls
Inventory privacyValuePlatform wideBoomerangPrivate inventory. Guests describe what they lost, and staff and the guest verify before anything is releasedLost ReturnsNot listed
Revenue for the venueValuePartnerBoomerangMultiple revenue-share opportunities. Partners on average earn back upwards of 25% of annual contract value every yearLost ReturnsNot listed
ShippingValueGuestBoomerangUSPS, UPS, FedEx and Royal Mail, guest pays online, label bought for youLost ReturnsUPS, FedEx and USPS, with scheduled pickups and supplies
AnalyticsValuePartnerBoomerangReturn rate, match performance, turnaround, per-employee analytics, exportsLost ReturnsDownloadable reports and productivity insights

Job by job

Fewer calls, not just answered calls

When guests can file in under a minute and hear back at every step, most of them never call. A UK theme park took over its lost-and-found support with Boomerang and ended manual phone intake of claims, and a Hollywood theme park removed its lost-and-found phone number altogether.

Return rate

An NBA arena operator managing five venues moved off Lost Returns and 24/7. Its return rate went from under 5% to 44% in under six months, and it expanded Boomerang to all five venues. A marquee casino property that moved off both held a ~50% return rate while claims went 100% digital.

Paying the program back

Boomerang offers multiple revenue-share opportunities, and partners on average earn back upwards of 25% of their annual contract value every year. Analytics show return rate, shipping turnaround and per-employee activity.

Switching to Boomerang

We bulk import your open inventory, set up locations and storage, and run a 30-minute kick-off. Multi-venue groups get a rollout plan per property, and each venue can go live on its own schedule.

What partners see

return rate in under six months at an NBA arena operator that moved off Lost Returns and 24/7
Under 5% to 44%
return rate in under six months at an NBA arena operator that moved off Lost Returns and 24/7
of annual contract value that partners on average earn back every year through revenue share
25%+
of annual contract value that partners on average earn back every year through revenue share
On average, Boomerang triples a partner's return rate
3x
On average, Boomerang triples a partner's return rate
“Boomerang has been one of the most impactful fan experience upgrades we made in recent years. We've seen a 40% increase in our returns, resulting in greater customer satisfaction.”
Sr. Director of Security and Parking, a major NBA arena

Questions

Lost Returns has a free plan. Why pay for Boomerang?

The subscription funds AI matching, guest communication, and continuous investment in the platform and core technology. Over the past year we have shipped an average of about 3 updates a day, or about 100 a month, and the pace has been rising, to about 6 updates a day over the last six months. Boomerang offers multiple revenue-share opportunities, and partners on average earn back upwards of 25% of their annual contract value every year.

Does Boomerang have phone support for guests?

Guests get Boo, an AI support agent, 24/7, plus updates at every step and a guest account with live status. Your team can still file a claim for a guest who calls or walks up.

Can we bring our existing inventory over?

Yes. We bulk import your open inventory as part of go-live, so the whole back room is searchable on day one and nobody has to log it twice.

Can we run several venues from one account?

Yes. Every property runs from one account with its own locations, storage, branding and reporting, and staff only see the venues they work.

How is Boomerang priced?

An annual platform subscription sized to your venues and volume, with every new feature included as it ships. Guests pay fair shipping. Boomerang offers multiple revenue-share opportunities, and partners on average earn back upwards of 25% of their annual contract value every year. Book a demo and we will scope it with you.

About this comparison

Details come from public pages and listings as of November 2026. Products change, so check with each provider for the latest. Spot something out of date? Email [email protected].

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